Sex Pistols threaten ice-cream firm
The Sex Pistols are threatening legal action against a boutique ice-cream maker for using the advertising strapline “God Save the Cream” and images of a version of the band’s famous single sleeve featuring the Queen on a union flag background.
Icecreamists, the company behind the ad campaign, describes itself as a “subversive ice-cream brand” and is running a concession within the Selfridges storefront on Oxford Street, central London, until November.
One of Icecreamists’ products is an ice-cream cocktail called the Sex Pistol, which comes with a shot of absinthe.
The company launched its “guerilla ice-cream installation” in Selfridges in September and also uses the phrase “God Save the Cream” in advertising online, on a Facebook profile and the official company website, and in an ad campaign at the Oxford Street department store.
http://www.guardian.co.uk/media/2009/oct/14/sex-pistols-ice-cream
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Schlagworte: Advertising, facebook, Ice-cream, London, Oxford Street, Queen, Sex Pistols
